The Connector Catalogue

The Connector in this format was the main physical asset that Denman’s used to reach their clients, on bimonthly release. It could be found in all the 70+ shops that Denman’s had across England but was also posted through mail to the clients. The latest version worked on was 120 full colour pages plus the covers in a A4 format. The catalogue grew with each release by adding products pages but also pages for advertising to give or to sell towards Denman’s collaborators. The whole catalogue went through a careful review and had major changes done to the text and the tables inside, for a better user experience. Once the information was manually cleaned and implemented in the firs edition, the rest had an upgrade that aspired to decrease the human liability by at least 50% by automatizing the process by using a software called EasyCatalog for Adobe® InDesign® from 65bit.com

Smart Home Brochure

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Decorative Lighting Brochure

The Decorative Outdoor Lighting brochure is a detailed version of the Connector Lighting pages with emphasis on the outdoor decorative appliances.

The Conservatory Brochure

The conservatory brochure is the collaboration between Kidderminster Conservatory Shop and Denman’s and was designed with the intention of conquering new markets for conservatory appliances